Branding + Visuals

It is my goal to help distinguish you in your market by bringing a fresh perspective and distinctive design sense to the forefront of your brand.

We’ll work 1:1, through a highly collaborative process, to craft a distinctive, cohesive design solution, tailored to the needs of your individual business. Through my years of experience, I have learned that poor strategy and branding can hold you back and be harmful to your business and vision. I have the experience and unique range of skills required to create a forward-moving design that will not only position you in your market, but help your business grow. Together we’ll craft an engaging, visual world for your business. One that builds brand awareness, while inspiring your audience!

My mission as your creative partner is to inspire and empower you to not only chase but to take action in pursuing your passions and transforming your ideas into reality. So you can build a business you love!
  

Every design choice conveys a message to your viewers. Do you know what your brand is saying?

TIMELINE: 3-5 WEEKS / $1,250

The Refined Logo Collection 

They say to dress for the job you want.. Your logo is no less significant than the outfit you choose when meeting with a potential client. This minimal logo collection encompasses everything needed to get started in your journey as a new business, or with a logo refresh. It includes the bare essentials, without sparing quality, so you can put your best foot forward with a professional presence.

You’ll receive the discovery workbook, mood exploration board, custom color palette, 6 unique logo design concepts to choose from, typography recommendations, all the final print and web files that you’ll need, and social media launch kit.

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WHAT’S INCLUDED

Discovery Workbook
Mood Exploration Board
Primary Logo Design
Color Palette + Typography
Final files for Print & Web
Social Media Launch Kit

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TIMELINE: 4-6+ WEEKS / $2,550

The Opulent Brand Collection 

Let’s dive into what makes your business special and uncover how you can best communicate your core message and values, discovering any paths of missed potential along the way. Together we’ll eliminate the clutter, clarify your vision, discover your style, and plan the strategy to make it happen.

This full brand collection encompasses everything needed to build a strategic, timeless, and distinctive brand that will capture the essence of your business and speak directly to those dreamy clients!

You’ll receive the discovery workbook, visual brand plan, mood exploration board, custom color palette, 6-8 unique logo design concepts to choose from, brand mark icon, 1-2 alternative sub designs to use throughout your brand, a pattern or illustration, brand style board and guidelines, 3 print or digital pieces, my print studio recommendations, typography recommendations, all the final print and web files that you’ll need, social media launch kit, and more!

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WHAT’S INCLUDED

Discovery Workbook
Brand Clarity
Visual Brand Plan
Mood Exploration Board
Primary Logo & Brand Mark
1-2 Alt. Sub Designs
Pattern or Illustration
Color Palette + Typography
Brand Style Board & Guidelines
3 Print or Digital Pieces
Print Studio Recomm.
Final files for Print & Web
Social Media Launch Kit

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Please inquire for details

A La Carte Add-Ons 

Let’s create an entire experience around you brand that goes beyond your beautiful logo and website! A La Carte add-ons can include (but not limited to): brand and website audit, website content strategy and prep, brainstorming, copywriting and editing, editorial, illustration, social media design, business stationery print, product design, packaging design, art direction and more.

We’ll bring every piece of your brand together, and take it to the next level.

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A La Carte Add Ons

Clarity, Strategy
Copywriting, Editing
Photography, Retouch
Art, Lettering, & Illustration
Name & Tagline Development
Menu, Invoice, Media Kit
Signage, Poster, Flyer, Ad
EBook, Book, Course Design
Apparel, Stickers, Hang Tags
Business, Gift, Thank You Card
Custom Art Prints, Album Art
Editorial, Lookbook, Catalogue
Stationery, & Packaging
Print & Vendor Coordination
Creative Direction & more!

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Mel Volkman Studio —

Hi & Welcome to my Creative Design Studio! I’m passionate about crafting thoughtful, effective strategies + conjuring up compelling, personality-infused visuals that help guide purpose-driven business owners through their brand journey.

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